To celebrate International Women’s Day 2024, we sat down with four of our colleagues to discuss their career journeys in the technology and energy sectors, their experiences of being a woman in these spaces, and their experiences at ElectraLink.

Alysson Peña, DCUSA Junior Analyst

As a woman navigating the energy and STEM industry, my journey has been marked by determination, resilience, and self-discovery. From being the sole woman and Latina in my college computing classes to facing challenges in male-dominated working groups during university, I learned to thrive in a world that often overlooked or underestimated me.

“I embraced the strength within, found my voice, and turned challenges into opportunities to be heard, seen, and taken seriously. Despite the initial feelings of isolation and stereotypes, I have been blessed with the support of many and it has now become my strength. I am proud to be a Latina woman in this field.

“My journey led me to ElectraLink, where I’ve found not only a workplace but a supportive community. I am grateful for the respect and encouragement I’ve received, allowing me to grow professionally. From my initial role to the chance to change departments, ElectraLink has been a place where I can be authentic, passionate, and continue contributing to the STEM world.

“Excited about the journey ahead, I am proof that being a woman in this industry is not just about breaking barriers but also about embracing change and evolving, thriving in a space where you’re not just seen but celebrated.

Charlotte Waters, DTS Operations Analyst

“I fell in love with the energy industry when I first found myself in it as a sales advisor, and really enjoyed what I was doing. I grew quickly and moved onto a bigger company which allowed me to become an account manager, and I’ve had operations experience within these roles, but I wanted something different with a pure operations focus within the industry which is how I found my way to ElectraLink.

“Being a woman in the energy industry is very hard, and from my experience being a Black woman makes it harder. ElectraLink and a few other companies I’ve worked at have been the exception, but in other companies I’ve had experiences of male colleagues being rewarded for the work that I’ve done and given more opportunities.

“I don’t think there’s a huge difference between the energy industry and others, as a lot of it is to do with individual company culture. I think that good companies have representation and role models throughout the business to show what can be achieved.

“My advice to women in the energy industry would be to stay strong, be confident within yourself, don’t allow yourself to be bullied and know what you bring to the table; you know you’re bringing your knowledge and expertise to a business, so speak up and make your presence known.”

Rosalind Turner, Lead Product Manager

“I fell into energy while I was working in customer service and moved into roles that allowed me to get more into the detail of the industry. My favourite thing about the energy industry is no matter how much I learn, there’s always more – I’ve been in energy for ten years and I’m proud of the knowledge I’ve built up over the years and experience I’ve gained, but there is always more.

“From my experience, there is a lot more diversity in central services within the industry, and I’ve found since moving into the more IT-based side of things there are actually more women in management, product and strategy within energy when I didn’t have that experience in IT roles in other sectors. Plus, it has been amazing at ElectraLink; I feel really supported and really seen, and I feel like there is so much patience and kindness embedded here.

“I think representation issues in the energy industry are a cultural problem from my experience, and this starts with recruitment and hiring processes. People can overlook how important it is to remove bias from recruitment practices and especially in bigger companies I don’t think you fix the problem by putting women into boardrooms if you don’t have women on the ground level, and that applies vice versa.

“On a hopeful note, I think there are people within the industry that are really pushing to change and I don’t think that gets called out enough; the problems exist, but lots of people care and are trying to make things better.

“My advice to women coming into the industry would be to focus on yourself and think less about how other people will perceive you, because this held me back when I was younger and less assertive. I’ve had to push myself and at the end of the day I’ve found what interests me and what I enjoy working on, and that’s all you can ever look for in your career.”

Smitha Roy, Insights Developer

“I’ve never felt being a woman was a factor in how my work is perceived or valued. Instead, what matters here at ElectraLink is one’s ideas, effort, and results.

“My journey at ElectraLink has been incredibly rewarding in terms of my professional development. A key highlight of my role as a data analyst has been the opportunity to lead on various projects. In an industry where gender discrimination can still be a barrier to women’s progress, my experience here at ElectraLink has been the opposite.

“It’s a testament to what we can achieve by supporting one another, breaking down barriers, and paving the way for a more equitable future in the tech and energy sectors.”

Equity, diversity and inclusion at ElectraLink

ElectraLink is its people, and through our equity, diversity and inclusion (EDI) strategy and our involvement with industry EDI initiatives such as Tackling Inclusion and Diversity in Energy (TIDE), we strive to make our company and the wider industry as inclusive and supportive as possible.

To find out more about EDI at ElectraLink, you can read our EDI strategy here.